One of the good things regarding being associate in nursing engineer at nexmo has a front row seat to the event of some very compelling client engagement solutions. Integrating those solutions with technology partners who then enable their users to build new and innovative customer experience use cases is an added treat.
Through our partnership with mulesoft, we have a tendency to engineered a connective for anypoint platform that permits users to simply integrate period electronic communication with their enterprise apps and information. Now, we’ve side whatsapp—and its one.3 billion active monthly users—as another electronic communication channel on anypoint.
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Anypoint users—from full-time computer code engineers like maine to visual builder types—can not solely move with customers globally on the world’s hottest electronic communication app, however they'll produce electronic communication flows where their messages will fall back to other channels, like good ol’ reliable sms when the initial message doesn’t get a response. And that’s spoken language nothing of the entirely new communication workflows that users will integrate with their business applications by investment our mulesoft connective.
We know first-hand however high the demand has been for businesses to urge their hands on whatsapp for business. Our whatsapp business answer launched mid-2018, and we’ve gotten a particularly robust response from the market. Who doesn’t desire a crack at delighting customers on their favorite electronic communication app? By adding whatsapp business to anypoint platform via nexmo, mulesoft offers its users a direct path to whatsapp implementation. The whatsapp platform’s end-to-end secret writing are often leveraged for notification and support use cases whereas maintaining privacy.
Whatsapp business use cases and requirements
As a politician whatsapp business answer supplier, nexmo will work closely with interested brands to properly onboard them. After that method is complete, the building fun will begin. Via nexmo’s mulesoft connector, businesses can leverage anypoint to easily integrate whatsapp into their workflows. Here are just a few of the possibilities:
- Simple opt-in to whatsapp messaging via sms.
- Crm flows that leverage salesforce customer records.
- Connections to support chat platforms like salesforce service cloud and zendesk.
- Flows from commerce/logistics platforms to manage cargo and delivery notifications.
- Financial service transactional notifications.
- How nexmo api connector leverages anypoint
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At dreamforce 2018, i showcase how straightforward it is to build one of these use cases on anypoint with a demo of the whatsapp business solution.
The demo walked through putting in notifications via whatsapp for client service. The scenario is:
A client submits a support request to a business and opts in to whatsapp as a electronic communication channel wherever they'll receive standing updates.
The business receives the request and creates a replacement support price tag for it on their service cloud surroundings. The ticket inherits all the info the customer provided, including a brief description of the issue they’re having.
- The price tag is routed to a service agent for response. Any time the agent makes a change to the ticket, the customer receives a whatsapp notification until it’s been resolved.
- So, how does it work under the covers? Basically, the nexmo api connective leverages anypoint to finish 3 elementary actions.
- First, we have a tendency to produce a price tag on the service cloud server upon receiving the customer’s request.
Second, we listen for changes to the ticket (the agent’s processing as they work to resolve the issue).
And lastly, we execute the WhatsApp notifications to the customer via our API integration.
If you want to try it out yourself, consult the nexmo api connector documentation (you’ll need to log in to your anypoint platform account) and the api documentation on our site.
To learn Mulesoft training best practices on developing associate in nursing intelligent electronic communication service strategy to move with customers globally, register for our forthcoming joint webinar.
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